Media

April 11, 2023 — Lincoln, Ala.

• New facility creates permanent home for Honda's first in-house accessories installation program
• Post-Production Option (PPO) program began in late 2020 in nearby workforce training facility
• New PPO facility will enable Honda to expand accessory package offerings to customers

American Honda Motor Co., Inc. (AHM) today celebrated the opening of its new $16 million, 66,000-square-foot Post-Production Option (PPO) facility located on the campus of Honda’s Alabama Auto Plant (AAP). The new facility serves as a hub for the installation of a series of accessory option packages for vehicles produced* at AAP, and will allow the company to better serve its customers with more product options. Honda marked the grand opening with a ribbon-cutting ceremony joined by local officials, business partners, key executives, plant leaders and associates.

"Our customer-focused Honda accessories program represents an incredible effort by our highly engaged team of associates who believed in this new business area and had the drive to make it succeed,” said Susan McCormick, department head of accessory product planning at AHM. "The new PPO facility at our Alabama Auto Plant will enable us to better serve our Honda customers and provide them with the high-quality options they desire."

The PPO program began in late 2020 with the installation of accessory packages for the redesigned, rugged and sporty 2021 Honda Ridgeline, including the popular Honda Performance Development (HPD) package, as well as the Utility, Function, and Function + packages. As a proof of concept, the program was initially housed in the Alabama Industrial Training (AIDT) Center, the workforce training center utilized by AAP nearby the Lincoln plant.

With the new PPO facility, Honda can increase customization operations, expand offerings to include accessory packages for the all-new 2023 Honda Pilot and Pilot TrailSport, and eventually offer installation of single-item accessories to dealers.

Honda originally located its first PPO facility at the Alabama Auto Plant to meet increased demand for customization of light truck models, especially pickup trucks. The Lincoln factory is the sole manufacturer of the Honda Ridgeline truck, Passport SUV, Pilot SUV and Odyssey minivan.

"The PPO program was launched as a proof of concept for providing customers with more rugged, functional options and to improve accessory sales for both Honda and our dealers," said Carole Suwa, senior manager, logistics at AHM. “Since the program was launched, we have met sales targets and received positive feedback from Honda dealers and customers.”

About Honda

Honda offers a full line of clean, safe, fun and connected vehicles sold through more than 1,000 independent U.S. Honda dealers. The award-winning Honda lineup includes the Civic and Accord, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. Honda’s electrified vehicle lineup includes the Accord hybrid, CR-V hybrid, and, in the future, Civic hybrid. The Honda Prologue SUV, Honda’s first volume battery-electric vehicle, will join the lineup in 2024.

Honda has been producing automobiles in America for over 40 years and currently operates 18 major manufacturing facilities in North America. In 2022, more than 99% of all Honda vehicles sold in the U.S. were made in North America, with more than two-thirds made in America, using domestic and globally sourced parts.

More information about Honda is available in the Digital FactBook.

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* Using domestic and globally sourced parts.