Media

• America's bestselling SUV for the past decade¹ raises the bar for 2015 with numerous safety-performance updates
• Available Honda Sensing™ suite of advanced safety and driver-assistive technologies combines camera and radar systems to help detect vehicles, pedestrians and roadway markings
• Honda's vision is to reduce collisions, injuries and fatalities involving our  vehicles leveraging Honda Sensing™ technology

The 2015 Honda CR-V (automobiles.honda.com/cr-v/), Motor Trend Sport/Utility of the Year and the top-selling SUV in America for the past decade¹, has received a 2015 TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS) when equipped with optional front crash prevention. This distinction includes a top rating of GOOD in five IIHS crash test modes including a GOOD score in the Insurance Institute's stringent small overlap frontal crash test. The 2015 TOP SAFETY PICK+ designation is awarded to vehicles that also have an available front crash prevention system that earns a superior or advanced rating from the Institute. The 2015 CR-V offers an available frontal crash prevention system that earns a top rating of superior.

A new Touring trim for the 2015 CR-V is the first Honda to apply the new Honda Sensing™ suite of safety and driver assistive technologies that can help improve drivers' situational awareness. This includes the first application of two advanced driver-assistive technologies – Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning (FCW) and Lane Keeping Assist System (LKAS) – to a Honda vehicle, and the first application of Adaptive Cruise Control (ACC), Lane Departure Warning (LDW) and LaneWatch™ to CR-V. These systems benefit from the adoption of new sensor fusion technology that integrates the capabilities of a windshield-mounted monocular camera and front grille-mounted millimeter wave radar system to provide enhanced sensing with the ability to identify and anticipate multiple collision scenarios, including ones involving a pedestrian. When the system anticipates a collision, it can initiate warnings and, in some cases, initiate emergency braking.

"Honda's vision to one day eliminate traffic-related collisions, injuries and fatalities is at the heart of our commitment to safety," said Art St. Cyr, vice president of auto operations at American Honda. "Our continued innovation in active safety and assistive technologies with the application of Honda Sensingbrings Honda, our customers and everyone else on the road one step closer to this goal."

The 2015 CR-V with Honda Sensing™ is on the leading-edge of this initiative. The 2015 CR-V also applies Honda's next-generation Advanced Compatibility Engineering™ (ACE™) body structure, which improves crashworthiness through a broader array of frontal small overlap and oblique crash scenarios. Overall, the CR-V body has received more than 60 engineering changes to improve stiffness and collision performance, including a strengthened door frames and side frames under the front fenders. This enhanced side frame design ties into the main frame rail, producing an additional load path for energy absorption, and aims to improve safety for both the occupants of the Honda vehicle and the occupants of the other vehicles involved in a collision.

Standard safety equipment on all Honda models include Vehicle Stability Assist™ (VSA®) electronic stability control system, Anti-lock Braking System (ABS) with Brake Assist, frontal airbags, side airbags, side-curtain airbags and a front seat design that can help reduce the severity of neck injury in the event of a rear collision. Honda is also leading the industry in the deployment of rearview cameras, which are standard equipment on all model year 2015 Honda vehicles (having been offered on more than 95 percent of model year 2014 vehicles).

The 2015 CR-V is manufactured exclusively for the North American market at Honda plants in the U.S., Canada and Mexico using domestic and globally sourced parts.

About Honda
Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world's most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

###

¹ Data Source: Based on IHS Automotive, Polk New Vehicle Retail Registrations for all Polk SUV/CUV segments, CYE2004-2013 and CYTD September, 2014.

ll